Durability, modern look, bold lines, performance and innovation. These five qualities are always present in cars that carry a small lion as a symbol on the front grille. These facts have transformed PEUGEOT into a global automobile giant. The history of the traditional automaker dates back to 1810, when Jean-Pierre and Jean-Frederic Peugeot converted an old grain mill into a cold-rolled steel mill. This first factory produced laminated saw blades and watch springs, intended for industry. In 1818 PEUGEOT FRERES, as it was called at the time, began the production of tools and accessories for diverse use. Around 1850 appeared the mark of the lion, used to designate the tools made with high quality steel (used in the manufacture of saw blades). Eight years later, the lion’s mark was registered at the Imperial Conservatory of Arts and Crafts. The company was growing and product line diversification was inevitable: the first bikes made under the PEUGEOT brand were produced in 1882. The knowledge acquired in the production of bicycles and their subsequent motorization contributed to the development of the first tricycles and quadricycles automotive marketed by the company. In 1890 the first four-wheeled car manufactured by Peugeot appeared. With a 2-cylinder V-engine of the German Daimler brand on the rear, it developed power of 1 hp. It was then that in 1896, Armand Peugeot founded the Societe Anonyme des Automobiles Peugeot in the city of Audincourt, having as its address the city of Paris, and a subsidiary in Marseille.
The new company aimed to produce touring vehicles and trucks. In the following year, the first model car was manufactured, equipped with 100% engine produced by the company. PEUGEOT became the first brand to introduce rubber tires in the production of cars. By the end of the century, in 1899, the company’s portfolio already comprised 15 models, offering cars from 2 to 12 seats. A year later PEUGEOT reached the mark of 500 units produced. In 1901, when adding a motor of 1,5 hp to a bicycle was created the first motorcycle under the French brand: Motobicyclette. The following year was launched the model 306, first car to have the engine in the front, hood and steering wheel. Shortly after, in 1905, was launched the popular car that became known as ‘Bebe Peugeot’, a true selling success. In 1912, Robert Peugeot succeeded Armand and inaugurated a new factory in the city of Sochaux. The industrial and commercial development was supported by the entry into the auto competitions of the famous PEUGEOT with four-cylinder engine, which won numerous races. The period between 1914 and 1918 was devoted almost entirely to supplying the needs of the French army (buses, airplane engines, trucks and 63,000 bicycles) in World War I. Only in 1920, with the end of the conflict, PEUGEOT gave a new impetus in its development with the launch of a small model, the Quadrilette 161. Included in the category of mopeds, this two-seater, which reached ‘incredible’ 60 km / h, had a great acceptance among the customers of the brand. At this time, the company was separated into two divisions: motorcycle and bicycle division and the automobile division. In the following years a very important rationalization plan and the adoption of mass production facilities in the Sochaux factory allowed the company to launch the first truly brand series model: the 201, introduced in 1929. The model revolutionized the history of the brand, after all, it was from it that the traditional three-digit nomenclature of the French brand began to be definitely adopted. From its origin, the designations of the models did not follow a logic that allowed the clients to identify them with facility. Then the famous nomenclature was created: with the first figure representing the size of the car, the third the chronology, and the number zero in the middle representing the articulation between the two elements. PEUGEOT has patented all the numbers from 101 to 909, which is why Porsche in 1963 was forced to change the name of the model 901 to 911.
In 1939 all these growth efforts were halted, for once again the company suffered the consequences of World War II: occupation, bombardment and looting of its factories. It was not until 1948, in the postwar period, that the automaker presented a new model in the Paris Salon: it was PEUGEOT 203. After three years of rebuilding and reactivation of production, Jean-Pierre Peugeot, who presided over the company at the time, saw his efforts rewarded with the success achieved by this model among a clientele that had remained during an orphan decade of news. The design of the model, with rounded lines, was inspired by American vehicles and broke with the usual solid line of 402 models, launched in 1934. The model 203 was made approximately 70,000 copies between 1948 and 1960. The model was launched in the market in October, The model 403 was introduced in 1955, equipped with convex windscreen and suspended pedals. Four years later the diesel version of this model was launched, becoming the first touring car driven by this type of fuel. In 1960 the model 404 designed by the Italian studio Pininfarina, which sold more than 1.4 million units, was introduced. Peugeot finally achieved success. The 1970s were full of news. First, in 1974, the merger between Citröen, which was in financial trouble, and PEUGEOT, created the PSA Peugeot Citröen group, whose objective was to maintain the identity of both brands, sharing only the same technical resources; second, the launch of the model 104, considered at the time the world’s shortest sedan; and finally the launch in 1977 of the models 305 and 604. In the following decades PEUGEOT established itself as one of the European giants, supported by world-famous releases such as the 206, 307 and 607 models, which sold millions of units and snatched thousands more from fans. In addition, the automaker inaugurated factories in strategic countries such as China (1995), Brazil (2001) and Argentina, becoming a truly global company. In June 2008, PEUGEOT demonstrated the pioneering spirit and celebrated the brand of 50 million vehicles produced in a total of more than 160 models and 34 product families, from model 201 to 308, with style and characteristics recognized worldwide. In 2010, the brand introduced the PEUGEOT 3008 HYbrid4, the world’s first diesel hybrid vehicle, which offers an unprecedented offer of environmental benefits and driving sensations. In addition, it launched the Blue Lion label , identifying the best models of its line that best combine performance and respect for the environment, whose reduction of CO2 emissions translates into an offer of products bearing this symbol.
2019 – PEUGEOT 508
After the first official images were leaked yesterday and quickly spread across the web, the PSA Group decided to release official images and information of the new generation of the D-segment sedan of the French brand, which will hit the market for the purpose of fighting with its rivals high level. A little more compact than its predecessor, the new Peugeot 508 measures 4.75 meters, compared to 4.83 meters of the previous model, while its height has been reduced and now only reaches 1.40 meters. In addition, it has new solutions such as its practical back cover, which provides access to the 487-liter trunk, adopting a fastback 5-door design. The adoption of the EMP2 platform allowed to reduce its weight by 70 kilos compared to the previous model, also improving the interior space, its dynamic qualities, while at the same time improving energy efficiency and performance and for the internal look preservation you can buy subaru indoor car covers. Externally its body adopts a form of coupe style, with a robust and sporty format, with some interesting stylistic solutions, like the glasses without friezes and a front in which stand out its daytime lights in LED of vertical design and a grid inspired in the Instinct Concept . In the back stand out the thin LED lanterns, joined by a black enamelled frame.
The interior has also been completely renovated, adopting the latest version of the configurable digital instrumentation, as well as an up to 10-inch touch-screen infotainment system that offers compatibility with Apple Carplay, Android Auto, Mirror Screen, MirrorLink and charge for mobile devices. Peugeot took the opportunity to improve perceived quality with better materials to cover most surfaces. Among the most outstanding elements of its equipment are the two-zone automatic climate control, integrated navigation, automatic gearbox with one-touch control, front seats with massage function, Alcantara upholstery and a wide selection of driving assistance , which includes, among others, adaptive speed control with start and stop function, track maintenance, traffic signal recognition, blind spot detection, standalone city braking with pedestrian detection, etc. The initial mechanical offer includes the new generation of PureTech and BlueHDi Euro 6c engines, all with Start & Stop system. In the gasoline line customers will be able to choose between the PureTech in versions of 180 and 225 horsepower, while the BlueHDi diesel blocks will be offered in versions of 130, 160 and 180 horsepower. According to the engine chosen, the available transmissions will be a 6-speed manual and an 8-speed automatic. For the second half of 2019 the line will be enriched with the arrival of a version equipped with a hybrid mechanical plug-in. In Europe, the D-segment sedans are not having a good time, with sales for several years packed in the shadow of the SUVs, which gradually swallowed up sales in most segments. However, Peugeot continues to bet on sedans and the new 508 is one of its biggest bets.
2019 – PEUGEOT 408 CHINA
Peugeot has just unveiled its refurbished 408, exclusive to the local market, which will be officially unveiled on 13 August. The refurbished Peugeot 408, which is based on the same architecture as the hatch 308, features a new hood, a new front grille, and rear-mounted LED taillights. Inside the changes were just aesthetic, with new colors for the decor, with everything else kept unchanged. In mechanical terms there were also no changes, so the same petrol engines continue: 1.8 liters with 139 hp and 172 Nm of torque, 1.2 liters turbo with 136 hp and 230 Nm and the 1.6 liter with 167 hp and 245 Nm of torque. All with six-speed automatic transmission. For the first two there is the manual option of five relationships.
2019 – PEUGEOT 508 ACTIVE
The new Peugeot 508 is already a reality and in a short time can be found in the dealers of the lion brand all over Europe. In some countries (like France) it is already on sale and soon it will be in other countries as well. The second generation of the French sedan debuted relatively recently during the last Geneva Motor Show 2018. However, as usual in these cases, Peugeot showed the new 508 in one of its most exclusive configurations. The GT Line and GT finishes will be positioned as the most exclusive and sporty versions that will be present in the line. With these finishes, the exterior of the Peugeot 508 2019 presents a dynamic, stylish and modern image. Traits such as the new LED lights for daytime running that mimic a lion’s tusks, grille and other chrome finishes are very relevant details. Now the question is what will be the most basic appearance of the Peugeot 508. Of course, in addition to the finishes marked, there will be other more basic and conventional options in the configurator of Peugeot. You can already find out what the Peugeot 508 Active will look like. The finish placed as the option to access the line of the new 508 will be the finish Active and in the images you can see how this configuration will be. At first glance the Peugeot 508 Active has a much more bland and conventional exterior. Although the new front and back reveal quickly that we are facing the new generation of the 508, the truth is that it loses much of the elements and features younger. The Active finish also features several own elements that will not appear in other versions.
On the front of the new Peugeot 508 Active comes a grid with three horizontal bands. The huge daytime LED lights in the shape of ‘prey’ were replaced by metal parts and within the headlights themselves three lanes of LEDs were included to do this function. On the other hand, the rearview mirror housings are finished in the same color as the body. Other details specific to this finish are the 16-inch alloy wheels and the side window edges that were made of aluminum. And completing the exterior view of the Peugeot 508 Active, on its rear new design flashlights do not use Full LED technology and do not exhibit a 3D effect. The truth is that 508 loses much of its essence. Regarding the interior, we do not have images of the cabin, but it is possible to point out that the Active finish (and also the Allure) will have an 8.0-inch touch screen for the infotainment system, a more basic instrument panel and a 100 % of fabric for benches and other interior elements.